Don’t just decorate your team’s clothes for game day. Take advantage of their need for training uniforms and spirits clothing to make a bundle sale that will get your printing business hot. Here are the variety of ways heat transfers can mark a sale.
It is practice makes perfect
For going to the gym and the scrimmage field, the training equipment is a cinch to decorate. For the T-shirt (Figure 1), you’ll need to start with a heat transfer material that has high stretch and bounce – one that can keep up with popular performance fabrics. In addition to stretch, it is important that the material is light and soft to the touch, which is essential for the comfort of the player during training or training. School names can be arched on the front with a sports sticker underneath, or add additional personalization by putting the player’s number inside the sports sticker. All of this can be easily decorated with just one heat application using a standard size heat press platen.
For athletic shorts, change to a 6 “x 10” tray. Again, a lightweight heat transfer material is also ideal for this application, and you can personalize the garment with the team name and player number.
“Upgrade the hoodie even further by adding a team mascot on the kangaroo pocket with a smaller plaque.”
Don’t forget about other workout gear, like sweatpants, socks, and even gloves. Just keep the fabric content of the item in mind, especially since many performance items today are stretchable.
In town, in the stands and on the fringes, you can develop your business even further by offering spiritwear options. For example, decorating trendy flat-brimmed hats is an ideal add-on sale (Figure 2). To create a unique look, use a raised heat transfer material on the front of the hat to produce a three dimensional look, which can be easily heat applied using a hood press.
For an even more exclusive look, heat press a team mascot under the beak of the hat using standard heat transfer vinyl and a special hat tray under the beak.
Hoodies are great spirits items that can be decorated on a standard size turntable. Match the school name with the team name using a traditional two-line text layout and apply it in two colors to add a valuable look. Make the hoodie even better by adding a team mascot to the pocket pocket with a smaller 6 “x 10” plaque.
Personalize the bags with the team name and player numbers using an 8 “x 10” tray. Since most bags are nylon or polyester, it’s important to make sure your heat transfer material is compatible.
Easy to decorate blankets, scarves, gloves and zippers are perfect for fans trying to stay warm (Figure 3). Try to offer special effect heat transfer materials like glitter. To decorate a blanket with a team mascot, use a standard size tray and let the excess fabric hang from the press.
Use a 6 “x 10” plaque to personalize a scarf with a player number and team name, and add the school’s initials to the gloves using a special glove plaque or sticker. ‘a print pad on a standard size plate. Pair the style of the team jerseys with applied twill lettering sewn to a zipper for a polished look. The opportunities for spiritwear are endless.
Whether for home or away, soccer jerseys can benefit tremendously from a number of decorative placements. You can provide a very durable decoration method perfect for football on the front, sleeves and back of jerseys with a sewn-in twill appliquÃ© (Figure 4). Sewn-in twill appliquÃ© numbers are the most popular type of decoration in sports. Not only does the twill look professional, it is also very durable, which is a must in this contact sport. Often, teams will also want individual player names above the numbers.
Don’t forget the âTV numbersâ on the shoulders (use a sleeve plate to apply) and a standard plate for the rest of the jersey. It is common to place the team name above the numbers on the front of the jersey.
Another heavily decorated area on football pants is the hip, and this is a great place for a team logo (see Figure 3 again). Make sure to use a very durable and abrasion resistant heat transfer material that is resistant to contact sports. Use a 7 “round tray for the handles and feet for this application to facilitate production.
âYou’ll need to start with a heat transfer material with high elasticity and rebound – one that can keep pace with popular performance fabrics. “
Add a unique personalization option with shoe and helmet numbers. Apply shoe numbers using heat transfer vinyl and a shoe tray. Team leaders can keep stickers in their team’s colors handy to personalize the helmets of the players on site.
Whether for gamers or fans, there are plenty of spaces that are perfect for decorating. Or get creative, personalized impressions on anything to set your store apart from the competition. With the right materials, the right heat press, the right trays and accessories, and just a touch of imagination, you can easily capture your team’s market.
Paul Sabatini is Sports Marketing Coordinator and Letter & Number Product Line Champion for Stahls’ (asi / 88984), based in St. Clair Shores, Michigan. With 21 years of experience in the sports industry, he is everyone’s trusted man. sportswear and uniforms.