Verizon and the NFL have extended their streaming rights agreement to allow fans to watch NFL games live in the Yahoo Fantasy Football mobile app for the first time during the upcoming NFL season. Verizon Media made the announcement at the company’s NewFront event in New York on Tuesday. New York Jets quarterback Sam Darnold joined Yahoo Sports Fantasy Football expert Liz Loza on stage at the event.
âMy friends and I spend all of our time on our phones so it’s a great way to watch the NFL,â Darnold said.
Yahoo Fantasy Football users will be able to watch all local and prime time matches for free and without signing in, in the Yahoo Fantasy Football app on smartphones and tablets. The games will also continue to stream on the Yahoo Sports mobile app as part of the five-year $ 2 billion deal Verizon and the NFL agreed in December 2017.
“One of the interesting things we saw in the first year [of Yahooâs partnership with the NFL] is a concentration of young fans who watch the NFL on Yahoo Sports, âsaid Geoff Reiss, general manager of Yahoo Sports. âHalf of our fans were under 40. I think one of the reasons the league was interested in working with us is that we would be a way for them to reach a younger audience who are either cutters. cord, or cordless. “
The expanded partnership includes Thursday night football games, Sunday early and late night games, and Monday night football games. Games that take place on Saturday later in the season will also stream on Yahoo’s fantastic app, along with playoff games and the Super Bowl.
âThe NFL understands that the best way to reach some fans is by using a device that the demographics cannot suppress,â Reiss said. âThe people we examine hold their phones six hours a day. âWe already feel like we have the best fantastic experience on the market. This is just another brick in this wall.